Browsing Category : B2B PPC

Search ads and social ads are B2B marketing goldmines. They capture interest, generate demand and, when done well, produce leads, pipeline and revenue for businesses....

It's safe to say paid social is a tool in most B2B marketing toolboxes, producing quick wins and fast leads for hyper growth. But many marketers skip important steps,...

Linkedin Ads should be on every B2B marketing team's radar. A form of pay-per-click (PPC) advertising, Linkedin Ads give you several ways to target potential customers...

LinkedIn Ads are a powerful digital marketing tool for B2B. Because LinkedIn members must provide profile details about their professional experience and background,...

According to LinkedIn, the majority of its 774 million members have responsibility for business decisions. This makes it a great place to connect with valuable B2B...

Google Ads gets a lot of attention regarding online advertising, but it's not the only ad platform that should be a part of your B2B marketing campaigns. LinkedIn Ads...

It’s a common challenge for enterprise B2B marketing teams to try and figure out exactly how they should be investing in paid social and paid search strategies, and...

At 93x we are firm believers in trying to automate repetitive tasks where possible so that our time is freed up to think more strategically on our clients’ accounts....

Introduction SEO and PPC are two of the most well-known strategies for driving traffic, leads and new business for growing B2B technology companies. It’s no...

LinkedIn’s ability to target specific personas in target companies combined with its global reach which according to Linked Newsroom stands at 740 million members in...