Browsing Category : Inbound Marketing

SEO for Instagram: 10 Ways to Boost Your Visibility

By Thomas Cox 08 August, 2023
Establishing a strong online presence is essential for both businesses and individuals. With over 1 billion active monthly users, Instagram has evolved into a powerful...

How content marketing helps to drive sales

By Marie-Louise Banks 01 August, 2023
In the knowledge economy, it’s those who are specialists (and who can prove it) who come out on top. For this reason, a content marketing strategy is now a must-have in...

5 Retargeting Tactics for B2B Marketing

By Alex Price 01 June, 2021
Retargeting tactics or remarketing is a tactic used by many top B2B technology businesses to help drive acquisition, generate leads and increase revenue. It’s a...

What is Inbound Marketing?

By Alex Price 01 June, 2021
Most B2B marketers will by now have at least heard about the concept of inbound marketing in the past. However, there is often an element of confusion when it comes to...

Infographic: 20 Inbound Marketing Statistics

By x93 01 June, 2021
You might have already read our blog post 20 statistics that prove Inbound Marketing ROI - well now there is an even easier way to check out the stats. Our...

5 Inbound Marketing Strategies for B2B Tech Companies

By x93 01 June, 2021
Technology companies just starting out with the process of inbound marketing will want to ensure they generate as many leads as possible with their strategy.

Is Content Still King for B2B Software & Tech Companies?

By Alex Price 01 June, 2021
Content marketing has been one of the most useful methods for promoting new products and services online during the last few years, but we wanted to find out whether...

5 reasons content marketing is critical for B2B technology businesses

By x93 01 June, 2021
Digital marketing is becoming more and more powerful in the technology industry, allowing firms to expand their reach beyond traditional marketing methods. B2B...

Is PPC Part of Inbound Marketing?

By Alex Price 01 June, 2021
Since the beginning of PPC advertising, there has been a debate amongst marketers about whether the process is an inbound or outbound strategy. By its...

What's The Difference Between Inbound Marketing & Outbound Marketing?

By Alex Price 01 June, 2021
B2B companies must understand the difference between inbound and outbound marketing strategies if they want to get the best results from their campaigns. In...